Friday, February 13, 2009
Our meeting started on Tuesday. Our challenge for the week was to pull together a regional communications strategy. We had lots of presentations on the different aspects and did all kinds of group work and analyses to come up with a good strategy that works for each individual office and then also builds up into a cohesive regional strategy. We looked both at the PR aspect of communications as well as the program/social communications aspect, at the different child and youth media programs, and also at advocacy and our different campaigns. I did a presentation on social media to stimulate thoughts on how we could use it in Plan both at the office level and in our work with youth and communities. The workshop and the whole week was really educational for me, and also exhausting. I leave tonight around 11.45 and will be home tomorrow around 5 p.m.